AI made automation possible for revenue processes

Sales used "spray and pray" approaches. Marketing used to "nurture" and basically pray too. 

This era is over. Today, customers' behavior has changed, and so should your strategies. 

Any revenue-generating process in place should be relevant, optimized, and data-driven. 

Why should B2B companies pay huge deals and be stuck for years with the same providers? No valid reasons, in our opinion. 

Data is now a commodity. You should get the right data, at the right place, at the right time. Every context is specific, so should be your tech stack. 

Reps shouldn't be stuck with tedious and boring tasks. 

Managers should have a clear vision of what's going on. 

Leaders should get the right insights to make the right decisions.

And that's it. The rest should be automated and optimized.